Marketing Management (Record no. 44980)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00403nam a2200169 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960221s1955 dcuabcdjdbkoqu001 0deng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0074633627 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SA-01 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Saxena, Rajan |
| Relator term | Au |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 1997 |
| Name of publisher | Tata Mcgraw Hill Publishing |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 571 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Bill Date | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| M P Varghese Library | M P Varghese Library | Rack | 09/12/2016 | Management | 215.00 | 658.8 SA-01 | A44664 | 17/03/2000 | Books | Rack | Commerce Dept |