Principles Of Marketing (Record no. 44979)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00427nam a2200181 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960221s1955 dcuabcdjdbkoqu001 0deng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8120314905 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | K01-03 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Kotler, Philip |
| Relator term | Au |
| 245 ## - TITLE STATEMENT | |
| Title | Principles Of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 1999 |
| Name of publisher | Prentice Hall Of India |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 635 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong,Gary |
| Relator term | Au |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Bill Date | Librarian notes | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| M P Varghese Library | M P Varghese Library | Rack | 09/12/2016 | 350.00 | 658.8 K01-02 | A44661 | 17/03/2000 | Management | Books | RackCd Included | Commerce Dept |